The power of a small gift

Micro fundraising and collective giving are important ways to support charities like Incredible Kids


These days, giving some loose change to a good cause is pretty common. Whether it is a charity box by the shop till, or a local child with a sponsorship sheet, most people give a few pounds here and there through the month. On average, British people donate £27 a month to good causes.

Charitable giving wasn’t always this way though. Back before the reformation in the 16th Century charitable giving and care was provided almost exclusively by the church. Social aid for the needy was mixed in with medical care, and monasteries acted as hospitals as well as places the very young and the very old could go for food and shelter if they had no one else.

After Henry VIII shut the monasteries down, charitable giving had to be taken on by others. The modern tradition of Christian philanthropy was born with the very wealthy and pious building alms houses and hospitals for people who would otherwise have no shelter or care. The association with wealth and charitable giving persisted well into the 19th Century. People felt embarrassed about giving small amounts; giving had to be big and bold and glorious. Although giving was no longer just the domain of the super-rich, a charitable gift would have been one off and substantial and many people chose charities to support for life.

When President Franklin Roosevelt was elected US President in 1933, this changed. Roosevelt had suffered from polio just a few years before and had to learn how to walk again after experiencing debilitating paralysis. In 1938, during his second term as President, Roosevelt founded the National Foundation for Infantile Paralysis to combat polio. Stage and screen star Eddie Cantor encouraged people to give small amounts of money to raise funds for the organisation in the lead-up to Roosevelt’s birthday. He said, ‘nearly everyone can send in a dime’ and noted that everyone, even the children, would be able to show their support in this way.

Over the next month, thousands of people sent postcards to the White House with dimes stuck to them. The letters swamped the post room raising $268,000 in total. This strategy, encouraging people to give small and manageable amounts regularly, continued to be used by this organisation which became known as March of Dimes in the 1970s. Since then, other charities have taken on this strategy.

The great thing about small gifts, or micro giving as we call it today, is that pretty much anyone can do it. A dime is equivalent to £1.50 today. This is a manageable amount for most and it soon adds up.

People often don’t give to charity because they can’t give a big amount. When donating people want to be able to hand over £10 or £20, or even more. But the March of Dimes proved how powerful micro giving can be. A lot of people giving a small amount is just as good as a few people making a one off larger donation.

Would you like to be an Incredible Micro giver? We have set up a special micro giving page where you can regularly donate small amounts. Remember the golden rules of charitable giving – make sure you and your family have everything you need and if there is any leftover, think about how much you can afford to give. Never get into debt to donate.

Stay Incredible!



Could you #BeIncredible for Incredible Kids?

This March, Incredible Kids launch their #BeIncredible campaign to celebrate 10 years serving greater Bristol


Kids being incredible

In the summer of 2012 a group of parents came together with a plan – to create a safe space where families with disabled children could relax, play and connect. Incredible Kids was born and is 10 years old this June. To celebrate we are launching an unprecedented fundraising drive – we want to raise £10,000 this year to support the great work we do – and we are asking the people of Bristol and South Gloucestershire to help.

Are you a little bit incredible?

All of the 600 families who belong to Incredible Kids amaze us regularly. They might not be championship swimmers, have done a solo skydive, or got their degree aged 14 – but they face unique challenges that they overcome every day in their own incredible way. So we are asking you to be incredible in your own way to raise money for Incredible Kids.

Perhaps your incredible is to walk to the shops instead of driving? Or to read or listen to a book series? Or to sit in a bath of baked beans? We aren’t asking you to run a marathon – although, if that is your version of incredible, then we totally support that. We are just asking you to pick something you wouldn’t normally do, that you fancy giving a try, and ask your friends and family to sponsor you for it.

Some of our incredible challenges

Some of our staff and their kids have already signed up to #BeIncredible, and they’re each hoping to raise £100 toward the campaign. Here’s what they’re up to:

  • Incredible Kid Isaac, 13, is going to swim a kilometre to #BeIncredible
  • Incredible Kid Lydia, 6, is going to read 10 books to #BeIncredible
  • Our Incredible Fundraiser Jai is going to paddleboard the Wye River
  • Incredible supporter Noah is going to run a cupcake sale at work

It is up to you to choose your own incredible – all we ask is that it is also achievable. If this is the push you need to fulfil that dream of kayaking the British coastline, then awesome. If in reality, that is too big a bite of the pie, then why not kayak Bristol harbour instead? You get to decide what is incredible for you, because we know how incredible even the small things are.

I’m ready to be incredible!

That’s great news! Here are your next steps:

  • Register your interest by emailing
  • We will send you a fundraising pack and support you to set your goal
  • Tell your friends online or in-person – don’t forget to use the #BeIncredible hashtag on social media
  • Set a date for your Incredible feat and use an online or paper pledge form to collect donations (see fundraising pack)
  • Take pictures of you being incredible! Share them with us and your sponsors
  • Collect your donations and submit them via the online portal – details in the fundraising pack.

This campaign will run until 1st December 2022 and we are aiming to raise £10,000. If just 100 people raise £100, then we have hit our Incredible target, so that is the suggested fundraising amount. If you don’t hit £100 though, don’t panic. Just like being incredible doesn’t have to be huge, your fundraising also doesn’t have to be huge to help us out!

Want to be an Incredible Team? Sometimes Incredible happens when more than one person is involved. Simply choose a lead member to register and follow the steps above. We’d love to see some teams #BeIncredible for Incredible Kids!

What will my funds pay for?

Each week we offer supported play services to almost 200 disabled children, and advice and community to their parents and carers. Incredible Kids is a place of action, of acceptance, of care and friendship. It is a place where disabled children and their families can belong, be supported, and won’t be judged.

We are looking to expand our service from 2023, and the funds from this campaign will help finance that expansion. From new equipment to an increased number of sessions, to more staff, this money is the foundation stone for the next decade of Incredible Kids – and it is important to us you are a part of it.

Thanks for reading – we can’t wait to see you #BeIncredible, but of course, we already know you are incredible!

Bristol Charity of the year? Our Kids are Incredible!

You there, yes you. You’re capable of the incredible for this Bristol charity. Because, Bristolians, you’ve earned Bristol the title of ‘kindest and most selfless city in the UK’ (as officially confirmed by a national survey.) Our Kids are Incredible – What Can You Do?


That survey, found that people in Bristol were most likely to volunteer their time out of all of the cities in the UK.


So, no pressure, or anything… but we think that this means you’d be incredible at fundraising for us. And we’re not talking thousands, or even hundreds of pounds.


You see, a little means a lot around here.


£10 could buy a dancing llama for a disabled child.

£100 could pay for a pirate party – ooh arr!

£500 could buy a sensory bubble tube.


You may well be wondering – WHY NOW?

Whatever happens we’re not ones for being downbeat. We’re usually all for fun and play – games and silliness, but there’s a few things that you might want to know about your fellow Bristolians – namely that the incredible kids with additional needs here (and their parents and carers), might be facing uncertain times…


  • Growing numbers of disabled children in Bristol have been seeking help for problems including mental health and family problems.
  • There are more children with a limiting long-term illness or disability in Bristol than the national average (3.8% versus 4.1%).
  • Almost 9 out of 10 parents of children with disabilities reported they now have some level of anxiety and 46% had probable depression.
  • Support for the ‘disabled cause’ is falling – donations to this cause overall almost halved between March and April from 15% to 8%” (CAF Giving Report 2021).


At our centre, demand has risen (more incredible kids than ever want to visit us), which is no surprise to us. After all, the pandemic’s been rough for many of the incredible kids we support – who’ve had to shield – no chance to make slime, to zip wire, play pool or paint.

But now, spring is incoming, the days are looking brighter and we’re getting fired up for a busy year ahead.

Which is where you come in – individuals, schools and businesses…


Schools, playgroups, parents – those little people could learn plenty of incredible life lessons

Team Incredible is predicting big things and an A* for effort from our little Bristolians, who’ll pick up plenty along their fundraising journey, such as:


  • Learning about the uniqueness of others
  • Understanding the impact of helping others
  • Strengthening their personal values
  • Appreciating how important it is to be generous
  • Developing gratefulness

We’ve even created a Young Fundraiser scheme as a way for young people to fundraise for us.


As for the big people out there…

“Suddenly, I felt accepted and I had something to look forward to every week” A, aged 15

If you want to help more children like A to have something to look forward to each week then take a peak at our Incredible Kids Home Fundraising Pack for all the info you need to get started. Fundraising has also been shown to help combat stress and provide a sense of purpose. Maybe its time to take on our Be Incredible challenge and raise £100 for Incredible Kids. Could you Be Incredible today?

As for the Bristol businesses reading this…


Beyond the warm, fuzzy feeling of doing something incredible for local kids, there are actually plenty of solid commercial reasons to fundraise too. Like creating team building and networking opportunities, defining your corporate identity, and good PR.


So business owners, if you think we’re the business, you might want to read our Corporate Fundraising brochure – which talks about other ways your company could help – including making us your Bristol charity of the year.


Grab your fundraising pack

In the pack you’ll find:

  • Fun, easy ideas for fundraising – from dancing and crafting, baking to biking
  • Posters
  • Printable stickers
  • Sponsorship form


I’m a business

I’m an adult individual

I’m a school, playgroup, college

I’m a young person


Incredible Friends

Everyone needs friends. Your donations are essential to us helping more families as our costs have risen significantly in order to support even more Bristol families.


Consider becoming a Friend of Incredible Kids and donate £15 a month towards our work. In return, you’ll receive a warm glowing feeling knowing that you are supporting a Bristol charity and one of our Incredible Friends.


So if you decide to donate monthly you will be redirected to PayPal to subscribe. Please check the button to donate monthly. You can cancel your subscription at any time by logging in to PayPal. Become an Incredible Friend


ps even if you don’t sign up to be a Friend of Incredible Kids, you can still be our friend. #ForeverFriends

Corporate Fundraising that’s Incredible

corporate fundraising

Get your corporate fundraising off to an Incredible Start!

If you’re looking for a charity to be your charity of the month or the year then why not chose an Incredible charity!

You will help provide play & support for young people with additional needs and their families. Our fundraising pack is packed with information and ideas for how your workplace can get together and raise money for an INCREDIBLE cause you care about. So how do you get started? It’s easy.

Why Incredible Kids

Incredible Kids is all about supporting each other and the power of enjoying a cup of tea together. Take a break, put the kettle on and take a few minutes to read through your pack full of ideas and advice. Download our guide to getting the most out of your fundraising. We’ve pulled together the legal information to help you raise funds safely. Then you’re ready to raise money!

If you care about helping disabled children, strengthen families or support carers then you can chose Incredible Kids for your CSR. Supporting a small charity can be transformational for the charity and for your local area.

Incredible Ideas

Are you in the office and want to bake some cakes or climb a mountain, or if perhaps all working from home and want to host a virtual quiz? Here at Incredible HQ we’ve put together all the information you need to raise money to support disabled children and their families.

If you’ve got a product to sell and want to donate the proceeds to Incredible Kids then check out our Work for Good site where they do all the hard work on the legal front for you.

Once you’ve finished your Incredible Fundraising head on over to our donation page to find all the ways to donate to us.

Incredible Kids Corporate Fundraising Pack

Incredible Kids Corporate Fundraising Pack Print Quality (without bleed marks)

Incredible Kids Corporate Fundraising Pack (with bleed for pro printing)

Sponsor Forms


Become a young fundraiser

become a young fundraiser

Become a young fundraiser! We had lots of requests for young people to get involved with Incredible Kids. So we created this Young Fundraiser pack.

Now you can do something incredible today to make a difference at Incredible Kids. Whether at school or at home, you can come up with your own fundraising idea or chose one of our crazy ideas from the pack. Whatever your skills and talents, put them to good use today by becoming a young fundraiser. Whether you are an Incredible Baker or an Incredible Biker – get hold of your Incredible Young Fundraiser pack and start today!

We want you to enjoy fundraising for Incredible Kids. So this pack is full of lots of different ideas to put the fun into fundraising. You can have a great time whilst also making a real difference to the future of lots of families that have children with additional needs.

We have included posters to help you promote your events to the wider community as well as to announce the total that you have raised together. There are also some stickers which could be printed for taking part. Each and every young fundraiser is extremely important to us. So please contact Incredible Kids with any questions you may have – we would love to hear from you.

Let us know how much you raise and we’ll send you an Incredible Certificate!

Incredible Kids Fundraising Pack for Young People (Interactive PDF)

Incredible Kids Fundraising Pack for Young People – Print Quality

Incredible Kids Sticker Sheet


Fundraise at School

Does your school want to make disabled children smile?

There are many ways to help Incredible Kids. We want you to enjoy fundraising for Incredible Kids.

We’ve created a fundraising pack full of lots of different ideas to put the fun into fundraising. You can have
a great time whilst also making a real difference to the future of lots of families. We have included some real life stories about the difference school’s fundraising makes – the type of activities you help to fund and the people that you help.
We also have some fundraising ideas, so students can choose the ideas they like best. We have included posters
to help you promote your events to parents and the wider community as well as to announce the total that you have
raised together. There are also some stickers which could be printed for children taking part.

Each and every school that raises funds is extremely important to us. So please contact Incredible Kids with
any questions you may have – we would love to hear from you.

Incredible Kids Fundraising Pack for Schools – Print Quality

School Incredible Fundraising Pack (Interactive PDF)

Incredible Kids Fundraising Pack for Young People – Print Quality

Incredible Kids Fundraising Pack for Young People (Interactive PDF)

Incredible Kids Sticker Sheet

Girl fundraising for Incredible Kids

Community Donation makes Incredible Smiles

Fidget Poppers
Fidget Poppers

The weather was beautiful yesterday evening for our teens. After making slime, riding the zip wire and enjoying hotdogs our Incredible Teens tested out our new Incredible Kids fidget toys. They were so excited to be the first to see them. Small things Iike this make a big difference to children at Incredible Kids.

These were kindly donated by EverythingCommunity who worked with us to find the right design that would work for our young members.